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The image of nudist holidays is quite often that of the cheeky Carry On camp seen in the seventies movie.

These days though things have moved on a touch and it seems naturists are on the rise. According to a report from a nudist hotel in Mallorca, they are having to expand due to an explosion in demand from British travellers wanting to travel light, so to speak.

The luxury hotel aptly named Skinny Dippers is managed by Grant Hodges from Britain who works alongside his Spanish partner Jordi. They claim that their current premises became fully booked throughout summer and as a result they have had to move to new premises. The hotel will grow from a five room to a

12 room destination and this new site is also fully booked for June next year. The hoteliers claim that around 80 per cent of their bookings are from British holidaymakers so far from the reserved nation that Britain is sometimes depicted as. The hotel is located in close proximity to famous naturist beach, Es Trenc.

The owners claim their success in repeat bookings is a result of their exclusive offering which is in no way reminiscent of the cliché nudist park image.

According to nudist organisation, British Naturism, this is not an unusual situation at the moment with naturism on the rise all over the world. With the increase in interest from holiday makers, major mainstream holiday companies are keen to expand their portfolios to cater to nudists. A leading cruise company is set to add a nudist cruise to their brochure which will see naked tourists exploring the Adriatic Coast. British Naturism also claims a resort in the Dominican Republic is set to be opened exclusively for the naturist market. In addition a number of hotels and resorts across the world are also investigating the possibility of creating part time naturist opportunities. One hotel in Fuerteventura, for example, offers nudist holidays for three months of the year.

Statistics covering naturism indicate that the majority of holiday makers choosing to go 'sans' clothes are couples who are in their forties or fifties. Experts believe that the rise in demand is largely a result of the internet. With wannabe nudists able to go online and instantly find information about what is available in the global holiday market rather than in the past when information was hard to come by.

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